Wix Amazon integration that keeps one stock count

Wix and Amazon hold separate stock counts and neither updates the other, so a sync app is what puts one number behind both.

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How to connect Wix and Amazon

  1. Connect Wix

    You connect your site from QuickSync and approve the install in Wix.

    ~1 minute

  2. Connect Amazon

    You authorise QuickSync in Seller Central for the marketplaces you sell in.

    ~1 minute

  3. Choose what to sync

    Pick all products or a list, the source store and its locations. Existing products match by SKU.

    ~5 minutes

  4. Start syncing

    Click Start Syncing. Stock aligns from your source store, then stays in step on its own.

    Depends on catalogue size
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Step by stepHow to connect WixHow to connect AmazonQuickSync setup guideCheck your SKUs before syncingAll docs

What QuickSync syncs between Wix and Amazon

WhatWixAmazon
Stock countBoth waysTwo-way for items you ship, one-way for FBA
New listingsWe can create and updateWe can create and update
PricesSent, with your rule appliedSent, with your rule applied
Orders inInto QuickSyncInto QuickSync
Tracking backSupported carriers and eligible whole ordersEligible merchant-fulfilled shipments
Photos and optionsUp to 6 option groups, 100 optionsPhotos, sizes and colours

Example: follow one Amazon sale

For sellers with a Wix storefront who also list on Amazon. Both sides announce their sales, and the shared code has to fit Amazon’s twenty characters, the tightest limit of the twelve.

Amazon Amazon · order #447114:02:11
Classic Tee, Black, M1 × $24.00
Stock before this sale42
Synced automatically
Wix Wix updated
ChannelStockUpdated
AmazonAmazon41sold here
WixWix41updated

What to know before you connect

Inventory limit

FBA inventory stays with Amazon

We always send your count to Amazon, but we only take changes back for items you ship yourself. Anything Amazon stores and ships for you (FBA) keeps its own count, which is Amazon's to own.

Manual control

Review export and draft settings for Wix and Amazon

Connecting Wix and Amazon imports their catalogues. A confirmed Sync Products export can create missing products. Ongoing product syncing follows your master store on Pro or higher. Use Create as drafts where supported when you want to review copies before publication.

Speed

Both sides announce, at different rates

Neither channel is on a timer, but they are not equally quick.

Wix announces orders through webhooks. QuickSync checks Amazon orders every two minutes; stock changed directly on Amazon is not read back. Writing the new count back is where they differ: Wix takes it within seconds, and Amazon takes a second or two because stock updates go in as a submitted feed we wait to see accepted.

For a shelf shared between a website and a marketplace, that is comfortably inside the window that matters. Nothing here needs safety stock the way a polled channel does.

The limits

Twenty characters, and the stock Amazon holds

Amazon sets the code limit and keeps its own fulfilment count.

Amazon’s seller SKU stops at 20 characters against Wix’s 40, so Amazon decides the shared code. Settle that before the first match and nothing lands in the unmatched list.

We always send your count to Amazon, but we only read changes back for items you ship yourself: anything Amazon stores and ships keeps the count Amazon maintains. And because Wix mirrors a master store, product edits belong in the master rather than on Wix, which overwrites them on the next sync.

Questions people ask about this pair

How do I connect Wix to Amazon?

You connect your site from QuickSync and approve the install in Wix. You authorise QuickSync in Seller Central for the marketplaces you sell in. Then match products by SKU, choose which shop holds the true count on day one and turn the sync on. Keep SKUs within 20 characters, Amazon’s limit.

Can I sync inventory between Wix and Amazon?

Yes, through a sync app: neither platform reads the other. QuickSync matches products by SKU (20 characters or fewer, Amazon’s limit and the tighter of the two) and keeps both sides in step automatically, for the items you fulfil yourself.

What happens to stock Amazon fulfils for me?

It stays Amazon’s to count. We always send your figure to Amazon, but we only take changes back for merchant-fulfilled items, because a count Amazon is authoritative for should not be overwritten by another system.

Do I have to re-list my Wix products on Amazon?

No. Existing Wix and Amazon listings match by SKU. A separate Sync Products export can create missing products. Ongoing product updates require Pro or higher and a master store. Review the export scope and draft setting before confirming a write.

Can I charge a different price on Amazon?

Yes, on Ultra or higher. Set a price-modification rule for Amazon in its store settings. Ongoing price updates follow the product master and the selected rule, so Wix and Amazon can use different prices.

Does the tracking number go back to both shops?

Supported shipment updates return to the original order when the connected fulfillment store supplies them. Wix return tracking is limited to supported carriers and eligible whole-order fulfillment updates. Unsupported carriers need manual handling in Wix. QuickSync can confirm eligible merchant-fulfilled Amazon shipments with supported carrier and tracking details. Amazon manages FBA shipments.

Can I create an order on Amazon from a sale on Wix?

No. Wix and Amazon hand orders out and do not accept orders created elsewhere. We pull both into one packing list so you still work from one place; each order stays on the channel it came from.

What happens if a buyer cancels or I refund them on Wix or Amazon?

A refund alone does not restock an item. When the originating platform reports a stock increase, QuickSync propagates the updated quantity between Wix and Amazon.

Which plan do I need for Wix and Amazon?

For Wix and Amazon, Lite starts at $19/month for two stores and 1,000 syncing items and includes inventory syncing. Ongoing product updates and order syncing require Pro or higher; price modification requires Ultra or higher. Choose a plan for both your features and catalogue size. Extra stores are billed at the selected plan rate; see Pricing for current limits.

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